Cancer Survivor Creates a Line of ‘Empathy’ Cards That Tell Patients What They Actually Need to Hear
When Emily McDowell had cancer, she hated the cliché cards friends gave her. It wasn’t her friends’ fault. They didn’t know what to say, and the get well cards were ridiculous.
So when the LA businesswoman got better, she designed her own cards.
‘I want the recipients of these cards to feel seen, understood, and loved.’
She brought some humor, added a little levity, and voila — ‘empathy cards’ were born.
“I never personally connected with jokes about being bald or getting a free boob job, which is what most ‘cancer cards’ focus on.”
“The most difficult part of my illness wasn’t losing my hair, or being erroneously called ‘sir’ by Starbucks baristas, or sickness from chemo. It was the loneliness and isolation I felt when many of my close friends and family members disappeared because they didn’t know what to say…”
“It’s hard to make a big difference with a greeting card, but I’m hoping these can make a small one.”
Mission accomplished.
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